Digital Designer

Yes — AI is now an integral part of the modern design workflow. I use it regularly to enhance efficiency, accelerate exploration and support creative thinking across copywriting, image and video generation, interface design and more.Tools I work with include ChatGPT, Claude, Adobe Firefly, a range of generative AI image libraries, and built-in AI features within platforms such as Webflow, Figma and Photoshop. I actively keep pace with emerging tools and evolving capabilities — integrating them thoughtfully where they add genuine value.For me, AI is not a replacement for creative judgement, but a powerful extension of it.

I work across the Adobe Creative Cloud suite, alongside Figma, Sketch and Adobe XD for interface and product design. For web builds and content-managed environments, I regularly use Webflow and WordPress. I collaborate using tools such as Miro and Microsoft 365, and have experience working within project management and communication platforms including JIRA, Microsoft Teams and Slack. I also integrate AI-driven tools where they enhance efficiency and creative exploration. Ultimately, I’m tool-agnostic — choosing the right platform to suit the project, team and objectives.

At heart, I’m a problem solver. I like to understand the bigger picture — your objectives, your customers’ needs and the wider business context — before shaping the most effective solution, whether that’s UX strategy, UI design or conceptual thinking. Over the years, I’ve also developed something close to superhero-level mind-reading abilities when a brief is a little, well, brief. I’m comfortable operating at both macro and micro levels — defining overarching systems one moment and refining interface details the next. Context switching is part of every day life. Colleagues have described me as intuitively creative and thorough in delivery. With nearly three decades of experience behind me, I’m quick to grasp new challenges, tools and technologies — and confident in turning ambiguity into clarity.

I can work at pace — and AI has certainly helped streamline parts of the process. That said, I don’t believe speed should come at the expense of clarity or quality.In my experience, constantly rushing a project can create more problems than it solves. The best outcomes tend to come from thoughtful momentum: taking the time to understand the brief properly, ask the right questions and craft work that’s built to last.If you’re after rapid turnaround at any cost, I may not be the right fit. But if you value considered thinking, clear communication and high-quality delivery at a professional, sustainable pace, we’ll likely work very well together.

Yes. The concepts, design thinking and execution shown throughout my portfolio are my own. (The Tenable project involved adapting and evolving an existing visual direction.)Of course, design is often collaborative. At times that means rolling up my sleeves to support with artworking, refinements or helping fellow designers bring their projects to life. But for every featured piece in my portfolio, I acted as lead or senior designer, responsible for the creative direction and delivery.